Chemetall North America Emphasizes Open Collaboration through Social Media

New Providence, NJ – Chemetall is pleased to announce today another step completed in the support of its 6-part Total Value Proposition – a presence on five popular social media sites: YouTube, Linked In, FaceBook, Twitter and Instagram. Chemetall adheres to a 6-part Total Value Proposition – an integrated portfolio of products; comprehensive expert support; open collaboration; fast and accurate labs; exceptional quality standards; and real people available locally.

This particular step increases communication as part of our continuous improvement in Open Collaboration. We define Open Collaboration as the open and continuous flow of information and expertise between our Customers and Chemetall’s completely integrated production plants, laboratories, and administrative services to increase efficiencies through better communication. For over a century Chemetall has been developing, manufacturing, and supplying specialty chemicals for metal fabrication and finishing processes.

"As everyone knows, Communication methods have continued to evolve at a very rapid pace in society", said Julia Murray, Vice-President of Technical Marketing for Chemetall, "and we certainly understand the value of clear communication at Chemetall. We are excited to join the New Media generation and invite you to visit us on these platforms!"

Access to these portals is available through the recognizable icons on the home page of the Company website, www.chemetallNA.com. For easy access we have put them here as well.

Chemetall has been developing, manufacturing, and supplying state-of-the-art specialty chemical products since 1909. The ISO 9001 company offers a wide spectrum of products ranging from metalworking fluids and drawing & stamping compounds to cleaners, rust preventives and surface treatment chemistries. Chemetall’s integrated products, chemical management systems, process equipment, and technical service programs deliver efficient and cost effective solutions for industrial manufacturing needs. Expect more with Chemetall.

Chemetall is a world-class specialty chemical company and a global provider of chemical technologies based in Frankfurt/Main, Germany. In addition to the North American headquarters in New Providence, New Jersey, other locations in the Americas include Jackson, Michigan; La Mirada, California; Bramalea, Ontario; Jundiai; and Querétaro, México. Chemetall is a division of Rockwood Holdings Inc., a global specialty chemicals and advanced materials company traded on the New York Stock Exchange.

For more information about Chemetall products and service, contact: Chemetall, 675 Central Avenue, New Providence, NJ 07974-0007; Tel: 800-526-4473; Fax: 908-464-4658; Website: www.chemetallNA.com; or Email: chemetall.products@chemetall.com.